• On November 18th, Ronaldo launched his first batch of NFT
• In an interview, he explained that he wants to give back to his fans
• The cooperation between Binance and Ronaldo will continue for several years
According to Binance, the global market leader among cryptocurrency infrastructure providers, Cristiano Ronaldo aka CR7 is considered by many to be the greatest footballer of all time – now they have joined forces and on November 18 as part of a multi-year, exclusive partnership, Ronaldo’s first NFT collection launched.
Binance wants to build a Web3 infrastructure for sports and entertainment
In a Binance press release, company co-founder He Yi is quoted as saying, “We believe the metaverse and blockchain are the future of the internet. We are honored to partner with Cristiano to bring and show more people an understanding of blockchain how we are building Web3 infrastructure for sports and entertainment as well.”
your new ride with @employee Ronaldo starts here.
Join us # Moneyhome of Ronaldo’s exclusive NFT collection, is now available.
Let’s change the world together. pic.twitter.com/eB9zvGqq9a
– Binance (binance) November 18, 2022
CR7 Collection: Four levels of rarity with an exclusive reward
The set includes seven animated designs with four levels of rarity. Each design represents an important moment in Ronaldo’s life. An initial bid of $10,000 was made for 5 NFTs in the Super Super Rare category and 40 NFTs in the Super Rare category started with a minimum selling price of 1,700 BUSD. There are also 600 rare NFTs and 6000 regular NFTs. BUSD is roughly the same value as the US dollar. The cheapest NFT of the bunch is available on the Binance Market for $1.84 as of November 22nd.
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Depending on the level of rarity of the purchased NFT, buyers get an exclusive reward. This includes, for example, a personal message from Ronaldo, a personal signature, Binance merchandise, access to all future CR7 NFT drops or a mystery box. The first 1.5 million new Binance users who sign up with the token RONALDO will receive such a fund.
The upcoming Ronaldo NFT is in early 2023
“It was important for me to build something here that the fans will remember and that will be unique to me. They have contributed a lot to my success and with Binance I have been able to create something that not only captures the enthusiasm for football,” Ronaldo was quoted as saying in a Binance press release, “but also rewards fans For all their years of support.” He announces his registration code on Twitter:
My first ever NFT collection is now available Binance. Don’t miss out!
Subscribe now with code RONALDO to explore the collection and get a free puzzle box too.
– Cristiano Ronaldo (@cristiano) November 20, 2022
As of November 22nd, total transactions on the Binance marketplace surrounding CR7 NFTs amounted to $183,361.93. In early 2023, more NFTs are expected to hit the market as part of the exclusive collaboration between Ronaldo and Binance. The exact launch date has not been announced.
Olga Rugler / editor finanzen.ch