Sony raises expectations thanks to sensor work – Playstation senses consumer unwillingness (file photo)
After operating profits for the months from July to September turned out to be stronger than experts expected, the company has increased its earnings forecast for the current fiscal year 2022/23. Sony announced Tuesday in Tokyo that an operating result of 1.16 trillion yen (about 7.9 billion euros) is now expected in the 12 months to the end of March. So far, the forecast was 1.11 trillion yen. In addition, sales and surplus targets were raised slightly.
Between the beginning of July and the end of September, operating profit rose nearly eight percent, to 344 billion yen. The bottom line is that Sony made 264 billion yen, almost a quarter.
Sales increased by 16% to about 2.76 trillion yen. However, the increase was driven by a weaker yen, which meant that revenues earned abroad were mathematically higher. Adjusted for currency effects, sales increased by only one percent. Growth in the sensors division was particularly strong.
In this business, Sony, for example, supplies image sensors to mobile phone manufacturers such as Apple for the production of the iPhone 14 Pro and 14 Pro Max. Since the US group has recently sold more high-quality and very expensive devices than expected, Sony has also benefited from this.
There are still problems in the gaming division, which is the company’s largest area in terms of sales. Although the delivery backlog of the coveted Playstation 5 game console eased somewhat, higher material purchase costs and lower propensity to depreciate as a result of higher inflation put pressure on the result.