What used to be securities are now more and more NFTs. These are one-of-a-kind collectibles, most of which are digital. With the “Castle Heroes” collection, which contains NFT images based on the year the brewery was founded in 1876, Feldschlösschen is immersed in a new digital world. Each NFT is unique and consists of a Feldschlösschen chest with individual accessories such as a sword, crown or shield. The story behind it: These heroes had dedicated themselves to the defense of Beer Castle in Rheinfelden and hence had the name “Champions of the Castle”.
Overview of the NFT «Castle Heroes» from Feldschlösschen.
By purchasing the NFT, the owner becomes a member of the Feldschlösschen fan community and, according to the company, benefits from “exclusive benefits”: discounts on beer and other drinks in the online store justDrink.ch And also on festival or sports tickets, VIP status at events and many other attractions. “We would like to reward the biggest and most loyal fans with community benefits and connect with them more directly because they are the true heroes of our castle,” the statement quoted Feldschlösschen brand manager Sven Skalli as saying.
Feldschlösschen developed the idea for this NFT array in collaboration with agency Software Brauerei, persoenlich.com said on request. Designed in-house.
In the first stage, Feldschlösschen fans will receive an invitation containing a registration code that they can enter this site can enter. As of October 24, 2022, 1876 “Castle Hero” NFTs can be purchased or issued for free using this code. Only the usual transaction fees will apply. (PD/tim)